Our Work
Click the images below to see our work samples and results.
THE WORK
Ainsley Shea created and executed a comprehensive, multi-channel campaign that challenged state and local policymakers to ensure public programs served the at-risk communities they were intended to reach. The work reframed the conversation around public health, food security, and clean water while preventing opponents from narrowing Our Health Equity’s mission to a single issue. Strategic messaging, brand standards, and credible thought leadership were established through a website, white paper, media briefings, op-ed placements, and targeted advertising.
THE RESULT
The campaign reshaped public and policymaker understanding of how programs like 340B, charity care, and essential services should function in urban communities. Attention shifted away from corporate profiteering and misallocated resources toward equitable access, accountability, and community-centered outcomes. Our Health Equity emerged with greater credibility, broader issue ownership, and a stronger platform for influencing public health and infrastructure policy discussions statewide.