ForthRight Strategy

We can help Rebrand, Renew, and Rebuild.

Sometimes you just have to start all over – from scratch.

When it comes to raising money for worthy candidates, the folks at ForthRight Strategy fundraise with unprecedented results. ForthRight Strategy came to Ainsley Shea for a whole new identity and we provided. Our team, including Jeff Pfoser and Robert Bausch supplied naming, design, website, everything. But this complete rebrand needed to bring along the ‘good stuff’ from the past – and eject all the baggage. Sound like your situation? We delivered. Ainsley Shea’s Mason Henry rebooted their digital presence as the base of a new identity launch, Ainsley Shea renamed the company, created the ForthRight Strategy logo, brand collateral and their new website.

We coordinated a public launch of the new brand, directed at current clients, prospects and the media. In just under three months, we turned all this around, and the result was a noticeable splash, attracting new business for this solid and prolific political fundraising business.

If you think you need to start over – start with us.


Robert Bausch

Senior Strategist

Wholesaling, retailing, branding, and product launches, Robert has done real-life work on the front lines with large corporations and small businesses, non-profits and associations, as a client and in consulting organizations. Doesn’t matter if you own a church, racing team, supermarket, non-profit organization, an online or service business – Robert provides the must-have help.


Creative Director

Pfoser is a One-namer. And his talents have delivered award-winning print, identity development, film, video, interactive, and mobile projects for the benefit of organizations like the Minnesota Department of Trade and Economic Development, marchFIRST, Priority Publications, Creatis, Easel Training, and ASI Communications. At Ainsley Shea – he serves as the pillar on which we grow the visual and creative work for all of our clients. Need any proof of our foundation? Check out the case studies. 

Project Profiler